Phoenix New Company Top Insiders

FENG Stock  USD 1.88  0.08  4.44%   
Phoenix New employs about 893 people. The company is managed by 15 executives with a total tenure of roughly 149 years, averaging almost 9.0 years of service per executive, having 59.53 employees per reported executive. For Phoenix New Media, management analysis can help investors test whether leadership decisions are reinforcing the broader investment thesis or creating new operating risk. Used properly, management analysis helps separate durable execution from results that may only reflect a supportive market cycle.
Shuang Liu  Chairman
CEO, Director, Chairman of Compensation Committee and Member of Corporate Governance and Nominating Committee
Keung Chui  Chairman
Chairman of the Board

Management Team Effectiveness

The company has return on total asset (ROA) of -1.28 % indicating that for every $100 in assets, the business produced a $1.28 loss. This is deeply below the industry norm. Similarly, it shows a return on stockholder's equity (ROE) of 0.03 %, suggesting that it earned $0.03 for every $100 held in stockholder equity.
As of March 2026, Common Stock Shares Outstanding is projected to decline to approximately 237.7 K. In addition to that, Net Loss is projected to grow to approximately -119.8 M.

Stock Institutional Investors

Phoenix New Media holder mix shapes how liquidity and price discovery behave during market stress. Institutions control about 5.73% of the share base. Shares outstanding are near 5.4 M. Phoenix New Media ownership structure should be reviewed with float and volume for realistic liquidity expectations.
Shares
Morgan Stanley - Brokerage Accounts2025-09-30
63.4 K
Ubs Group Ag2025-09-30
55.4 K
Acadian Asset Management Llc2025-09-30
48.8 K
Marex Group Plc2025-09-30
35 K
Citadel Advisors Llc2025-12-31
20.2 K
Bnp Paribas Arbitrage, Sa2025-12-31
500
Royal Bank Of Canada2025-09-30
100.0
Smith Asset Management Co., Llc2025-09-30
0.0
Rhumbline Advisers2025-09-30
0.0
At 22.62 Million, Phoenix New Media sits in smaller-cap territory where institutional context matters most alongside valuation and volatility readings. The business currently sits in the Communication Services sector and the Internet Content & Information industry. Shares outstanding are near 5.4 M. Comparing institutional flows with insider activity and short interest builds a fuller picture for a smaller-cap like Phoenix New Media.

Insider Trading Activities

Insider disclosures for Phoenix New Media show how people closest to the business are behaving as market expectations change. It trades on NYSE in US. The business currently sits in the Communication Services sector and the Internet Content & Information industry.
 
Ka Yeung 23 hours ago
Insider Trading

Outstanding Bonds

Phoenix New Media may use bonds as part of its capital structure to fund operations, refinance liabilities, or support acquisitions and other long-duration investments. Longer-dated obligations can improve financing stability, but they also leave investors more exposed if the underlying business weakens before the debt matures.
About 94.27% of Phoenix New outstanding shares are held by general public with 5.73% by institutions. Institutions account for approximately 6% of Phoenix New's shares, with the remaining 94% held by retail investors.
 
Shares in Circulation  
 First Issued
2009-12-31
 Previous Quarter
250.2 K
 Current Value
250.2 K
 Average Shares Outstanding
11.8 M
 Quarterly Volatility
2.7 M
Macro event markers
 
Credit Downgrade
 
Yuan Drop
 
Covid
 
Interest Hikes

Holders Distribution

A large institutional presence around Phoenix New Media deserves attention because well-resourced investors can establish or unwind positions quickly enough to change the market character of the security. Used correctly, the ownership map helps investors see where professional sponsorship may be strong and where exit risk could still be significant.

Market Cap and Value

Workforce Comparison

Phoenix New Media holds the top spot in number of employees across its competitive set. The total workforce of Communication Services industry is currently estimated at about 8,524. Phoenix New retains roughly 893 in number of employees claiming about 10% of market share in Communication Services space.

Insider Trading History

The insider trade history for Phoenix New Media reveals whether executives were buying or selling during key price moves. Investors focus on trades outside normal pay timelines, as those are more likely to reflect genuine conviction.

Notable Stakeholders

Stakeholders matter for Phoenix New because not every influential participant is a shareholder acting with the same objective or time horizon. Phoenix New's stakeholders can support or challenge the entity's direction, which is why tracking them can add context around price-sensitive developments.
Shuang LiuCEO, Director, Chairman of Compensation Committee and Member of Corporate Governance and Nominating CommitteeProfile
Keung ChuiChairman of the BoardProfile
Yusheng SunChairman CEOProfile
Edward LuChief Financial OfficerProfile
Xiaojing LuChief Financial OfficerProfile
Daguang HeDirectorProfile
Jerry ZhangIndependent DirectorProfile
Ka YeungDirectorProfile
Carson WenIndependent DirectorProfile
Muzi GuoIR ManagerProfile
Xiaoyan ChiSenior Vice President DirectorProfile
Juying ZhangIndependent DirectorProfile
Ming ZouVP EditorProfile
Chun LiuSenior Vice PresidentProfile
Qing LiuInvestor MangProfile

Management Information & Data Sources

Phoenix New is a micro-cap company in Interactive Media & Services, Internet Content & Information, Communication Services. Executive review focuses on insiders, senior management, and employee signals. Changes in insider ownership can offer context, but they should be read with fundamentals and market conditions. CEO is Shuang Liu with 893 employees and 15 reported executives.

For Phoenix New Media, this section uses periodic company reporting and market reference feeds with Macroaxis normalization rules applied to keep cross-asset comparisons consistent. Intraday timing differences may exist. Insider and management fields are mapped from published filings and company disclosures.

This content is curated and reviewed by:

Raphi Shpitalnik - Junior Member of Macroaxis Editorial Board
Last reviewed on March 6th, 2026

Workforce Efficiency and Productivity

Workforce efficiency at Phoenix New Media can help investors judge how effectively labor resources are being converted into revenue and profit over time. The business is commonly classified in the Communication Services sector and the Internet Content & Information industry.

Phoenix New Manpower Efficiency

Return on Phoenix New Manpower

Revenue Per Employee833.9K
Revenue Per Executive49.6M
Net Loss Per Employee60K
Net Loss Per Executive3.6M
Working Capital Per Employee1M
Working Capital Per Executive62.5M

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